Kernfeiten
De uitdaging
Medium needed an online store experience that made products easier to browse, reduced friction during checkout, and felt clear, modern, and enjoyable for customers.
De engineering
Het resultaat
We redesigned the UX/UI with streamlined product navigation, a simplified checkout flow, and a cleaner visual system to improve usability across the store.
The updated interface made the shopping journey more intuitive and visually appealing, helping increase customer satisfaction and improve conversion rates.
Credits
Emily Rivera, Isabella Moreno, Sophia Tan